2020 Industrial Marketing Budget Guide

Build a rock-solid marketing budget that proves marketing is a smart investment.
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Convinced that digital marketing is essential to influencing industrial buyers, but struggling to build the business case? You’re not alone.

Navigating the industrial marketing budget conversation is historically challenging in manufacturing, which is why we’ve created this guide to help you learn:

  • Why changing perceptions of industrial marketing across your organization is a critical first step
  • The ins and outs of creating a strategic industrial marketing action plan before you budget
  • Two common industrial marketing budget approaches that can help you define your direction

And because no two marketing budgets are alike, we’ll also send you a Marketing Budget Template to help you crunch the numbers for each major marketing channel.

Download your free 2020 Industrial Marketing Budget Guide today to start laying the foundation for a successful budgeting conversation.