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Industrial Insights

You can make marketing a strength of your business, but it begins with challenging perceptions and learning the critical trends impacting your industry.
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5 Ways Manufacturing Marketers Can Get the Most From Social Media Advertising

Whether you’re aiming to increase brand awareness or gain new leads, we’ve got 5 tips to help you maximize your chances of a successful social media advertising campaign.

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What Is Omnichannel vs. Multichannel Marketing, and Why Should Manufacturers Care?
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What Is Omnichannel vs. Multichannel Marketing, and Why Should Manufacturers Care?

4 min read

Discover why industrials are starting to turn toward omnichannel marketing strategies.

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What Manufacturing Marketers Need to Know About Google Analytics 4
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What Manufacturing Marketers Need to Know About Google Analytics 4

6 min read

What is Google Analytics 4 and why do you need to make the switch? We're here to give you all the details.

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Mfg Day 2022 - IMTS+ Creators Lounge Rewind
podcast

Mfg Day 2022 - IMTS+ Creators Lounge Rewind

Manufacturing Day 2022 is here! Join the IMTS+ Creators Lounge crew of rising social media stars as they talk about making positive perceptions of manufacturing a reality.

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How to Leverage the Stickiness of B2B Video Marketing
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How to Leverage the Stickiness of B2B Video Marketing

5 min read

It’s no secret that B2B video marketing is gaining momentum for manufacturers, here's how you can leverage video for your business.

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