podcast
The IMTS Success Blueprint with Bonnie Gurney and Michelle Edmonson
In this episode of the Industrial Strength Marketing podcast, we explore the rapidly changing landscape of trade shows with industry veterans Bonnie Gurney and Michelle Edmonson from AMT – The Association For Manufacturing Technology. They delve into how the rise of digital and hybrid events is transforming the way exhibitors and attendees engage at shows like IMTS, offering insights into what the future holds for the trade show industry.
Bonnie and Michelle share behind-the-scenes stories from their years of experience organizing large-scale events, providing actionable advice for industry professionals looking to stay ahead of the curve. Whether you're an exhibitor, attendee, or industry enthusiast, this episode is packed with valuable information to help you navigate the evolving trade show environment.
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Did you enjoy this episode? We'd greatly appreciate your review! Your feedback fuels our momentum and inspires us.
As Founder of INDUSTRIAL, North America’s top industrial marketing agency, and the host of Industrial Strength Marketing on YouTube, James Soto is a true industrial marketer. He focuses on critical tips and advice that help manufacturers make marketing the strength of their business.
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